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Marketing Case Study, Alfred Camera - Tyler Currey

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Alfred Camera The Alfred security camera app is an app that allows you to use old smartphones as security camera to avoid costly technology. You can use phone cameras that are already in your home and tether them to your main cellphone using the app and monitor any room in your house. The app is free to use and requires just a gmail account to link the viewing phone to the camera phones. Alfred has multiple promotional videos on YouTube to demonstrate their app. There most popular video having 377 thousand views. Another video I found which did fairly well was on the TechCrunch channel which has 354 thousand subscribers and 163 thousand views. Alfred Supports All Super Heroes:  https://www.youtube.com/watch?v=e4TeMXphwYE Alfred DIY Security Cameras:  https://www.youtube.com/watch?v=neZ9UxBQY3o  (Stop at 1:26) As far as marketing goes I didn't find a whole lot except for their YouTube videos, which are doing pretty good. The only social media account I could find w

Week 2 Listening Exercise - Samsung Doing VR Right

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The Samsung VR Propostion Most people are familiar with the term "virtual reality" (VR) and many individuals have experienced the magic of putting on the headset and living in an artificial reality. As Samsung is among one of the most successful tech giants in the industry it is no surprise they have their hands in the honey pot known as VR. Samsung has pioneered some of the highest quality VR headsets available, as well as constantly introducing new and improved equipment to the field. Making them a top competitor for the high tech virtual reality equipment and headsets. As seen by Samsung's twitter account, a lot of hype and chatter is surrounding the virtual reality world, this video of  Samsung's VR experience  perfectly captures the phenomena that is VR. Many other tweets discuss the futuristic experiences found at the Samsung 837 store in NYC, and attract tourists from all around to take part in the amazing tech. The viral videos not only work as int

My First Marketing Assignment

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Topic 1 1. I want to get introduced to marketing because for most of my future career thoughts, I see myself somewhere within the field of marketing. I am using this course not only because it is necessary to take for my BA degree but because I need to decide if marketing is something I can really see myself going into and making a career out of. 2. Yes I am a business major and am leaning towards going into the marketing side of business within OSU, if and when I transfer. I have for the most part decided on dual enrolling to OSU but I need to find out in quite possibly this class alone if that is really necessary, or my two years at LBCC and my strong work ethic would suffice. 3. I am most interested in the data collection side i believe. I have not been introduced to all the sides of marketing therefore I am not sure if there is a different dimension I am more interested in. However, I am very much interested in the way people use technology and track our internet searc